Privacy Policy

Markups.ai Inc. (“Markups.ai”, “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you provide to us. This Privacy Policy describes how we process personal information (also referred to as “personal data” and other similar terms, as defined by data protection laws) that we collect through our digital or online properties or services, including our website, as well as our marketing and other activities described in this Privacy Policy (collectively, the “Services”).

1. Scope of This Policy

This Privacy Policy applies to personal information collected online, including through our website, communications, and other services that link to this Privacy Policy. This Privacy Policy does not apply to information that we process on behalf of our business customers (such as businesses and other organizations) while providing our paid services to them.

2. Personal Information We Collect

We collect personal information that you provide to us when you interact with our Services, such as when you express an interest in obtaining more information about us or our products, book a demo, participate in activities that we offer through our Services, or when you contact us.

Information Collected Directly From You. The personal information we collect may include the following categories:

• Identifiers & Contact Information, such as your first and last name, email address, and phone number.

• Professional or Employment-related Information, such as job title, professional level, and work location.

• Geolocation Information, such as the location of your workplace.

Information Collected Automatically.

We may automatically collect information about you, your computer or mobile device, and your interactions over time with our Service, such as:

• Device data, such as your computer or mobile device’s operating system type and version, manufacturer and model, browser type, or device type.

• Internet / Website activity information, such as how you interact with our websites, emails, and other online content, including the pages you view, emails you open, and links you click on.

• General location data, such as the city and state where you are interacting with our Services from.

• Communication interaction data, such as your interactions with our email or other communications (e.g., whether you open and/or forward emails) – we may do this through use of pixel tags (which are also known as clear GIFs), which may be embedded invisibly in our emails.

Sensitive Information.

We do not knowingly process any sensitive personal information, as defined by data protection laws, such as racial or ethnic origins, sexual orientation, or religious beliefs; nor will we ever request such information. However, if you voluntarily provide us with sensitive personal information, we will process it accordingly. We encourage you not to provide us with this type of information.

3. How We Use Personal Information

We use your personal information for the following purposes or as otherwise described at the time of collection:

• Communication and Support: To respond to your inquiries, offer information and support for our Services, provide updates about our terms and policies, and solve any technical or account-related issues you might have.

• Marketing and Promotional Communications: To send you marketing and promotional communications in accordance with your preferences. You can opt out of these communications at any time.

• Security and Fraud Prevention: To protect our rights, prevent fraud, and ensure the safety and security of our Services and our systems.

• Compliance and Legal Obligations: To comply with applicable law (including applicable data protection laws) and respond to lawful requests, including responding to subpoenas, investigations, or inquiries from government authorities.

• Service Improvement and Analytics. We may use your personal information to analyze how you interact with our Services, including which pages are visited and how users navigate the site, as well as engagement with our emails. This helps us improve our Services, enhance our broader business operations, and develop new products and features.

• New or additional purposes. We may use your personal information for reasons not described in this Privacy Policy where permitted by law and when the reason is compatible with the purpose for which we originally collected it. In some cases, we may specifically ask you for your consent to collect, use or share your personal information, such as where required by law.

4. Who We Share Personal Information With

We do not “sell” or “share” personal information in exchange for monetary or other valuable consideration, nor do we disclose personal information for cross-context behavioral advertising. We may, however, disclose your information with the following categories of third parties:

• Our Service Providers: Third parties that perform services on our behalf or assist in the operation of our services or business, such as IT and software solution providers, and marketing service providers.

• Business Partners: We may share your information with our business partners to offer you certain products, services, or promotions.

• Regulatory and Legal Authorities: Law enforcement, government agencies, or private parties, when disclosure is required to comply with the law or to protect legal rights, safety, or property.

• Our professional advisors: Legal, financial, insurance, and auditing professionals who provide services to us in the course of their professional engagements.

5. Your Choices

This section outlines your privacy rights and choices. If you reside in a state or country that grants additional privacy rights (such as California or the EU), please refer to the relevant rights section below for more information.

• Opt-out of communications: You may opt-out of marketing-related emails by following the opt-out or unsubscribe instructions at the bottom of the email, or emailing us at info@markups.ai. You will still receive service-related and other non-marketing administrative emails.

• Do Not Track: Some Internet browsers may be configured to send “Do Not Track” signals. We currently do not respond to “Do Not Track” signals due to the lack of a uniform technology standard.

• Declining to provide information: We need to collect certain personal information to provide our Services. If you do not provide the mandatory information, we may not be able to provide those services to you.

6. Cookies and Tracking Technologies

We use cookies and similar technologies to improve your experience, understand how our services are used, and support our marketing efforts. Cookies are small text files placed on your device when you visit our website. They serve a variety of functions, such as enabling site functionality, remembering your preferences, and analyzing site performance. Types of cookies we use include:

• Strictly Necessary and Functional Cookies: These are essential for the website to function properly (e.g., enabling secure login) and to remember choices you make (e.g., language preference).

You can manage or disable cookies at any time through your browser settings. Blocking essential cookies may prevent the Services from functioning correctly.

7. Other Sites and Services

Our website may include links to third-party websites, mobile apps, and online services, and our content may appear on sites or services that are not affiliated with us. These links and integrations do not imply our endorsement or any association with those third parties. We do not control, and are not responsible for, the content or practices of any third-party websites, apps, or services. We recommend reviewing the privacy policies of any third-party platforms you visit or use.

8. Data Security

We maintain reasonable administrative, technical, and physical safeguards to protect your personal information from unauthorized access or disclosure. However, no method of transmission over the internet or method of electronic storage is completely secure, and we cannot guarantee the absolute security of your personal information.

9. Data Retention

We retain your personal information only for as long as it is necessary for the purposes set out in this Privacy Policy, unless a longer retention period is required or permitted by law. When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize such information.

10. Children’s Privacy

This website is not intended for individuals under the age of 18. If you are a parent or guardian and believe we have collected personal information from a child in a way that violates the law, please contact us immediately. If we become aware that we have collected personal information from a child without the necessary parental or guardian consent, we will take appropriate steps to delete the information in accordance with applicable legal requirements.

11. Changes to This Policy

We may update this Privacy Policy at any time. If we make significant changes, we will notify you by updating the effective date and posting the revised notice on our website or through other appropriate means. Changes will take effect when the updated Privacy Policy is posted (or as otherwise specified at the time). By continuing to use our website and services after the effective date, you acknowledge that the updated Privacy Policy applies to your use of the Service and your interactions with us.

12. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:

Email: info@markups.ai 

Address: 2 Crecienta Dr, Sausalito, CA 94965, United States

13. US States Privacy Rights Notice

This section provides additional information for residents of U.S. states that have enacted data protection laws granting specific rights to individuals, including, but not limited to, the California Consumer Privacy Act, as amended by the California Privacy Rights Act (collectively, the “CCPA”), the Virginia Consumer Data Protection Act (“VCDPA”), the Colorado Privacy Act (“CPA”), and the Connecticut Data Privacy Act (“CTDPA”) (collectively, the “State Privacy Laws”).

Your Privacy Rights

Depending on your state of residence, you may have some or all of the following rights. These rights are not absolute, and we may deny a request as permitted by law:

• Right to Know / Information: You may request confirmation of whether we process your personal information and ask for details about the categories and specific pieces of personal information collected, the sources, the purpose of collection, and the categories of third parties with whom we disclose it.

• Right to Access: You may request a copy of the personal information we have collected about you.

• Right to Correct: You may request correction of inaccurate personal information we hold about you.

• Right to Delete: You may ask us to delete certain personal information we have collected from you.

• Right to Opt-Out: You have the right to opt-out of the processing of your personal data if it is used for targeted advertising, the sale of personal data, or profiling. Note: We do not sell or share your personal information for targeted advertising or cross-context behavioral advertising.

• Right to Appeal: You may have the right to appeal our decision if we deny your request.

• Right to Nondiscrimination: You have the right to exercise the above rights without being discriminated against.

Personal Information We Collect, Use and Disclose

This table summarizes the categories of personal information we have collected in the preceding twelve (12) months, based on the categories defined under the CCPA. We use this information for the purposes described in the How We Use Personal Information section.

We have not Sold or Shared Personal Information for cross-contextual behavioral advertising in the preceding twelve (12) months.

How to Exercise Your State Privacy Rights

You may exercise your state privacy rights in the following ways:

• Submit a Request: You may submit a request to know, access, correct, or delete your Personal Information by emailing us at info@markups.ai.

• Verification: To process your request, we must verify your identity. Verification may include requesting information already in our possession or, if necessary, a sworn statement or government-issued identification, as permitted by law.

• Authorized Agent: You may use an authorized agent to submit a request on your behalf. We may require proof of the agent’s valid authority to act for you.

• Appeals: If we decline to take action regarding your request, you may appeal our decision by emailing us at info@markups.ai. We will inform you in writing of any action taken or not taken in response to the appeal.

14. European Privacy Rights Notice

This section applies only to individuals in the United Kingdom (“UK”), the European Economic Area (“EEA”), or Switzerland (hereafter collectively referred to as “Europe”) and is governed by European Privacy Law (including the EU GDPR, the UK GDPR, and the Swiss Federal Act on Data Protection).

Controller: Markups.ai inc. is the data controller responsible for the personal data covered by this Privacy Policy. Our principal place of business is in Sausalito, CA, United States.

Legal Bases for Processing

We rely on the following legal bases to process your personal data:

Your Privacy Rights

Subject to certain exemptions, you have the following rights under European Privacy Law:

• Right of access: You have the right to ask us for copies of your personal data.

• Right to rectification: You have the right to ask us to rectify personal data you think is inaccurate.

• Right to erasure: You have the right to ask us to erase your personal data in certain circumstances.

• Right to restriction of processing: You have the right to ask us to restrict the processing of your personal data in certain circumstances.

• Right to object to processing: You have the right to object to the processing of your personal data in certain circumstances.

• Right to data portability: You have the right to ask that we transfer the personal data you gave us to another organization, or to you, in certain circumstances.

• Right to withdraw consent at any time: Where we are relying on consent to process your personal data, you have the right to withdraw your consent.

Exercising These Rights.

You may submit these requests by email to info@markups.ai. We may request specific information from you to help us confirm your identity and process your request.

Your Right to Lodge a Complaint with Your Supervisory Authority. If you are not satisfied with our response or how we process your personal data, you have the right to lodge a complaint with the data protection regulator in your habitual place of residence.

Cross-Border Data Transfer

We are headquartered in the U.S. and many of our service providers, including our AI Service Providers, are also based in the U.S. If you use the Service, your personal data will be accessed and processed in the U.S., which may not offer the same level of protection as your local jurisdiction. We take steps to transfer your personal data in accordance with applicable European law, such as using Standard Contractual Clauses (SCCs). You can obtain further information or a copy of the safeguards under which your personal information is transferred by contacting us at info@markups.ai.